DDMA Level IIIData Management and Analytics

DDMA Level III

Data Management and Analytics glossary

Every term this guide defines, A to Z, each with the chapter that teaches it. Open it when a word in a question is unfamiliar, and test yourself on it in the last week: cover the definition and say it in one sentence.

16 terms from the free first chapter

B

Big data

Datasets too large, fast-moving or varied for traditional tools to capture, store and process effectively.

Taught in Big data management concepts

Big data analytics

Examining big data to uncover patterns, correlations and insights beyond what conventional analysis can handle.

Taught in Big data management concepts

Big data life cycle

Data moves through capture, storage, processing, analysis and visualisation, from raw generation to actionable insight.

Taught in Big data management concepts

Big data management

The practices and technology for reliably storing, organising and governing big data throughout its lifecycle.

Taught in Big data management concepts

C

Collective intelligence

Draws insight from the aggregated behaviour of many users or agents.

Taught in Big data management concepts

M

Machine learning

Algorithms that improve their performance on a task automatically from data, without being explicitly reprogrammed.

Taught in Big data management concepts

Metadata

Data describing other data, its source, format and meaning.

Taught in Big data management concepts

P

Predictive analytics

Uses historical patterns to forecast future outcomes.

Taught in Big data management concepts

S

Semi-structured data

Has some organisational structure without a rigid schema, e.g. JSON or XML.

Taught in Big data management concepts

Structured data

Fits a fixed schema of rows and columns, e.g. a relational database table (Databases).

Taught in Big data management concepts

U

Unstructured data

Has no predefined format, free text, images, video.

Taught in Big data management concepts

V

Value

The actual business or analytical worth that can be extracted from the data.

Taught in Big data management concepts

Variety

The range of formats and types data arrives in, structured, unstructured and everything between.

Taught in Big data management concepts

Velocity

The speed at which data is generated and needs to be processed.

Taught in Big data management concepts

Veracity

The trustworthiness and accuracy of the data.

Taught in Big data management concepts

Volume

The sheer scale of data generated and stored.

Taught in Big data management concepts

The full glossary adds every term from the other 5 chapters, A to Z, each with the chapter that teaches it.